Yesterday I was talking to a customer who was looking at a Brother MFP 9440cn and they are a Bankruptcy Attorney in Denver. They print about 200 menus a day with light coverage and they didn;t want to break the bank with a MFP. I can’t blame them, times are hard, though not as much for a Bankruptcy Attorney! Anyway, as I did an analysis, it revealed their plan to do 200 pages a day of color, even with light coverage, was going to cost $17,600 over 3 years! We had a color device that costs 6 times more at first, but the total cost of ownership came in under $10,000 total! How is this possible?
There is an inverse relationship between the cost of toner and the cost of a device. If a manufacturer makes an engine cheap, you’ll pay through the nose on supplies. If you are only doing 5 pages a day, it’s not a big deal. However, when you start doing over 1,000 a month, you have to look at the total cost of ownership closely. What should be considered?
Cost of the Equipment + Cost of the Supples (per print) + Maintenance costs = TCO (Total Cost of Ownership)
This should ALWAYS be considered, but it is even more crucial when print volumes go higher. Like gas mileage in a car…. It doesn’t matter so much if you drive 5 miles a day, but if you drive 150 a day, you had better pay attention to mpg’s.
If you need help with an analysis of this important aspect of copier purchasing, give us a call for a free consultation.